The poster

Every year, ICOM creates an International Museum Day poster to illustrate the theme. For the 2021 edition, The Future of Museums: Recover and Reimagine we chose a neutral figure, immersed in a hybrid physical-digital universe with an emphasis on two key issues for our future: sustainability and community.

An integral part of the International Museum Day campaign is also ICOM’s support to the UN Sustainable Development Goals. Back in 2018, ICOM established a Working Group on Sustainability with the goal of considering how to mainstream SDGs and the Paris Agreement across its range of activities, including International Museum Day, and to support its members to contribute constructively in upholding the Sustainable Development Goals.

As a result, every year, International Museum Day will focus on a set of SDGs.
In 2021, we will focus on:

Have fun with it!

We invite you to adapt the poster according to the needs of your museum: maybe to promote a special exhibition or any other event. A customisable version of the poster is available, so we encourage you to involve the staff and the public of your museum to change it. Our aim is to have as many different versions as possible to represent the different challenges of the future and how museums can help to overcome them! When your masterpiece is finished, do not forget to snap a picture, upload it to your social media and tag us. We will share the best ones!

Download the poster

Customisable version

Poster translations

If you wish to use the poster in a language that is not available, do not hesitate to contact your ICOM National Committee or complete the form below.